Form Consultancy

Monkton Farleigh, near Bath

A doctor-led coaching site that explains every package

Form Consultancy is run by Emma, a practising GP with a diploma in Sport and Exercise Medicine, who is also a Level 3 Personal Trainer, qualified Health Coach and competitive triathlete. She offers face-to-face personal training from her studio in Monkton Farleigh, near Bath, and remote health coaching online. Her clients range from people just starting out or recovering from illness and injury to athletes facing performance plateaus, with specialist support for the menopause. The website needed to explain the difference between the two services, set out clear package details and pricing, answer practical questions and turn interest into enquiries.

The brief

  • Explain the doctor-led approach that sets Form apart
  • Help visitors choose between personal training and health coaching
  • Show what each package includes and what it costs
  • Turn interest into enquiries through a simple form

14 yearsAs a qualified doctor
GB medallistGB Age-Group Long Distance Worlds

What we built

01

Service comparison

A Services page that compares personal training with health coaching so visitors pick the right route.

02

Coaching package pages

Dedicated pages for the Foundation, Performance and Evolution packages, each setting out what is included.

03

Personal training pricing

Single session and block prices listed alongside specialist Triathlon and Menopause packages.

04

Package-aware enquiry form

An enquiry form on service and contact pages that lets visitors choose the service or package they want.

05

Detailed FAQ

Clear answers on location, payment, cancellations, records and when Emma contacts your GP.

06

Client testimonials

Short client quotes on the home page that speak to Emma's approachable, personal style.

07

About and qualifications

An About Me page covering Emma's racing story and a full list of her qualifications.

Pages on the site

  • Home
  • About Me
  • Services
  • Personal Training
  • Health Coaching
  • FAQ
  • Contact